Overview

Trusted by 300+ brands globally, Creatively Squared is the leading creator production solution for brands that need efficient, effective digital creative - A new way to produce photos, short form video and digital creative for paid ads, e-commerce and social media at scale.

Our purpose is to inspire the world's creatives and help them turn their creative passions into opportunity, enabling independent visual creators around the world to make a living doing what they love. We’re bootstrapped and aiming for sustainable growth over growth at all costs.

As our first marketing hire and Head of Marketing, you have a passion for working in fast-growing start-ups/scale-ups in the B2B SaaS space. You are an experienced marketer that has been here before, you know how to get your hands dirty on the tools but can also grow your team over time and switch from doing to leading.

Responsibilities

• You’ll be responsible for developing and owning all components of our marketing efforts, with a focus on customer acquisition and expansion. You will work closely with your revenue teammates to generate opportunities and drive revenue growth.
• Lead and develop strategy and execution plans for lead generation, market awareness, customer acquisition and retention as our first marketing hire.
• Drive demand generation efforts including digital ad campaigns, in-person events, email and online marketing, webinars and other result-focused activities to generate qualified sales leads.
• Manage the planning, scheduling and execution of marketing programs and campaigns on time, on target, and on budget through effective planning, logistics and implementation.

About You

• You can demonstrate consistent results in a B2B marketing role and are ready to take on a new challenge of building a marketing function from the ground up. You’re as excited about implementing tactics as you are discussing strategy.
• Data driven: You have an experimentation mindset and are driven by what the numbers are telling you.
• Understanding of the back end of marketing automation: You’ve worked with tools like Hubspot, Apollo, Clay, Zapier and are comfortable setting up your own systems or introducing new ones to leverage your time and multiply your impact.
• Focus on ROI: You’ll be responsible for optimising the impact and ROI of our entire marketing budget and have full ownership over how you reach your targets. We care less about vanity metrics like MQLs and more about revenue, total pipeline, sales velocity - the efficiency and effectiveness of our marketing spend qtr on qtr.
• Expert content marketer: You’ll be able to determine what content is needed to nurture our prospective and existing customer base to drive renewals, expansion and referral business
• Agile: You’ll be joining an early stage company, you need to be adaptable, nimble and able to build out your own systems and processes that may not exist yet
• Creative Minded: You care about creative professionals and have a strong sense of current visuals trends in design and photography.

Bonus Points For

• Experience in creative, marketing or advertising industries

Why Creatively Squared?

• We’re a purpose driven organisation, check out our Manifesto here‍
• Who you are is more important than where in the world you're located. We’re a fully remote company, all our work happens over chat and video calls
• Monthly long weekends, we take the last Friday off every month
• Unlimited vacation policy - Minimum 4 weeks per year + local public holidays. If you work with us we trust you to get the job done and manage when you need time off.
• Everyone on the team receives an equity stake through our employee share program, you’re able to choose your preferred mix of salary & equity according to your risk tolerance
• We do annual team retreats to catch up with all your colleagues somewhere on this globe - next one in Bali
• We are a life-friendly team, balance is one of our core values. We know that people are not machines and each of us leads a family, friends and community filled existence outside of work, as we believe happy team members leads to happy customers and creators
• We're looking for people who align with our values, are dedicated to great work and can add to our team culture
• Top brands in SE Asia, US, UK and Australia such as Unilever, AB InBev, Google, Johnson & Johnson, General Mills and many more, leverage Creatively Squared globally to create engaging visuals for modern marketers. This is your opportunity to help create a new category and change how these well known brands approach digital marketing