CASE STUDY
A product launch with personality. Serving up a boldly creative persona for Accolade Wine’s newest arrival
Industry
Market
Use Case
Overview
Capture the edgy brand personality of Cupio in an unexpected way
Objective
Accolade wines needed fresh ideas and unique visual identity for the launch of Cupio Rosé
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Results
The resulting images were unique and bold, presenting wine in a new and creative way - without relying on traditional accompaniments such as cheese platters.
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Original assets
Completed video
