CASE STUDY
Socially relevant content for highly-engaged beauty fans
Industry
Market
Use Case
Overview
Create a variety of images including pack shots, flat lays and lifestyle images of the target market using the product. Use colour as a visual cue for all images and feature pastel colours and backgrounds.
Objective
Neutrogena produces scientifically tested skin care products for a wide range of users, from teens to mature consumers. To personalise their digital marketing, Neutrogena needed a bank of imagery to fill their social feeds and email marketing with fresh content that would resonate with their individual target audiences.
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Results
Creatively Squared created over 200 images, in two instalments, ensuring that Neutrogena had ample content to engage their social audiences with fresh posts several times a week.
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Original assets
Completed video
