Savouring every shot: How creator Pedro captures many flavours of content for big brands

Meet Pedro Costa, a talented food and drink photographer hailing from the vibrant city of Rio De Janeiro, Brazil. As a long-time member of the Creatively Squared creator community, Pedro's culinary creativity quickly caught the eye of our account managers, leading to exciting projects with renowned brands like Mike's Hard Lemonade, Brutal Fruit and Lipton Iced Tea. Having captured some of our most memorable images for these brands, it's clear that his expertise in food and beverage photography is truly exceptional.

But Pedro's talents don't stop there. He's stepped out of his comfort zone and taken on projects for Pedigree and Dreamies, showcasing his versatility in lifestyle and pet photography. This proves that Pedro's skills extend far beyond the realm of food and drinks.

As one of our most valued creators in his region, Pedro consistently impresses us with his ever-evolving portfolio and unwavering dedication to his craft. His versatility and excellence across diverse photography genres make him a true standout in our community.

Ready to uncover Pedro's creative secrets to his mouthwatering food photography (and beyond)? Let's dine in (pun intended) and explore the world through his lens!

Let’s chat with Pedro

Hey everyone, I’m Pedro from Rio De Janeiro, Brazil. Photography has always been present in my life. When I was younger, I skateboarded and always took photos and videos of the session. After starting to work at an advertising agency, I bought my first camera. I started photographing gastronomy and that’s how my career began.

Today, my fave photography genre is definitely food and drink. This is the area where I stand out the most. I would describe my style as unique, vertical aesthetic.

Journey with Creatively Squared

I discovered Creatively Squared through Instagram, I followed their work and saw that everything made sense to me. The moment I joined their platform, I was sure it would be incredible to work together.

The Mike's Hard Lemonade - Occasions Latam project was the most incredible and challenging. Bringing people together in a beautiful place with good light, living the brand experience was incredible, I loved this project!

Tools of the Trade

My tools are camera, lenses, tripod, light, accessories and editing programs.

I love shooting outdoors with people and with controlled light in restaurants. Other times, I shoot at home or an Airbnb.

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Pedro’s creative process

I’m a one-man team, and whenever I have a photoshoot, I often write a script with references and I also end up improvising on the spot too.

Every time I want to get into the creative zone, I always look for references. When I start a project or when I have a creative block, I look for websites and images that match the project, as well as creators on Instagram

Finding inspiration

I love looking up to @denoralemos is my favourite creator

Top creative tip

My creative tip would be to consume references every day, that’s for sure!

Lastly, what’s next for you?

I want to learn how to deal with larger productions, it will be important for my delivery.

Thank you, Pedro, for being an exceptional community member and the creator of Creatively Squared. Your versatility is truly inspiring to us all.

Follow Pedro on Instagram @ppedroc to stay up-to-date with his latest work. You can also explore more of his impressive portfolio here.